Friday, January 05, 2007

Do you like USWeb's Ads?

Some of the ads in this blog are sponsored by Blogitive. Blogitive is owned by USWeb. They are a company that helps people optimize their sites for search engine searching. They offer Search Engine Optimization, PPC Bid Management, and Trusted Feed services to target the Internet's major search properties and drive self-qualified prospects to their customer's sites. Many bloggers have liked using them to monetize their blogs but some people feel the advertising should be promoted as advertising, otherwise, it looks like blogger is promoting or recommending specific produces while they are being paid to do so.

Personally, I have no opinion. Some of their ads are good and some are not. The blogger decides which ads to add to their blog and no one is making them do so. USWeb designs, develops, and implements custom web systems and integrated online marketing solutions that focus on brand awareness, audience development, and customer retention. So, it is not unlike many different IT solutions but with a marketing and Internet bent. In the end, I suppose, you the reader decides whether an ad is effective or not. However, if these blog ads were not effective, people would stop paying us to do them.

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